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Thursday, August 10, 2006

Viacom's MTV to buy Atom Entertainment

CNET News.com: "Viacom's MTV Networks on Wednesday said it would buy Internet video and games company Atom Entertainment for $200 million amid a rush by big media companies to compete with upstart online video leader YouTube.com.
MTV Networks hopes to grow its main audience of young viewers with Atom's portfolio of online videos created by Internet users, short independent films and casual online games, said Chairman and Chief Executive Judy McGrath."
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