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Friday, April 24, 2009

Starting Over (with SEO)

"Over the last few months we have watched our clients make some dramatic cuts in their paid search marketing programs. Some of them have even pulled back to 2003-2004 levels of spending and scale. In cases like these, it's fair to say we're starting over, and our job over the next year will be to build these campaigns back up to the state where they capture the full opportunity."

MediaPost Publications
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