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Wednesday, May 06, 2009

Search Marketing Isn’t an A La Carte Menu - It’s a Seven Course Meal

"SEO, paid search, social media, analytics, display advertising, affiliate marketing, user experience optimization…the list of practices under the search engine marketing umbrella goes on and on. But it’s not always easy deciding which of these to engage in. After all, how do you know what will be the most effective and lead to the greatest ROI? How do you know where to put your focus? Unfortunately, the answers aren’t always clear."
Search Marketing Isn’t an A La Carte Menu - It’s a Seven Course Meal Keyword-Driven




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