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Friday, May 28, 2010

The End of Advertising As We Know It, Says IBM

"According to IBM the next five years will hold as much change for the advertising industry as the previous fifty, because it's the end of advertising as we know it. Thanks IBM, but we sort of figured that out already... If you are still gainfully employed in the advertising, marketing, or public relations industries after three years of layoffs and lost clients you know how much the game has shifted. Chances are your job today looks nothing like it did three years ago; from social technologies to augmented reality it's a brave new world."

The End of Advertising As We Know It, Says IBM ~ ADMAVEN - The Interactive Advertising Blog

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