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Thursday, May 27, 2010

How Your Small Business Can Start a Social Media for Social Good Campaign

"If you go online, watch TV or listen to the radio, you’ve probably heard about the Pepsi Refresh or Chase Community Giving Projects; two huge campaigns from mega-conglomerates that are using social media to raise money and do some good.

It’s no secret that people are more inclined to purchase from companies who are working to improve our world. Cause marketing is a great way to both draw people to your company and create good will. And it’s definitely something small businesses can take part in, too."

How Your Small Business Can Start a Social Media for Social Good Campaign

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