Any business with a local presence needs to take advantage of Google’s offerings to grow.
It’s not just that Google is big — it’s also responsive. Just look at Google Maps — it has a 49-percent share and is incredibly responsive to what we want from digital. The day after the Japan earthquake disaster, Google‘s fleet of planes captured satellite images of the areas affected most so the world could see the earthquake’s devastation. Google Earth’s 3D imagery of the Royal Wedding procession route allowed viewers to see the same sights that William and Kate saw when traveling from Westminster Abbey to Buckingham Palace last Friday.
We want to experience the world at their fingertips and Google Maps has provided just that.
5 Ways to Use Google for Local Search | iCrossing Digital Marketing Blog, Search Engine Advertising Blog: iCrossing