When the galaxy is our playground, marketers, analysts and webmasters will want to understand location use beyond Earth. For example, if you had a chain of taco stands and noticed many users visiting your website from the Mars outpost, well, that might help you make a business case to begin expanding your business to serve Mars colonists.
That’s why today we’re announcing a sneak preview of our new Interplanetary Reports. While currently you only get a partial picture of website visitor location, we want to expand beyond Earth to help you understand visitor activities from neighboring stars and planets. You’ll also be able to drill down on each planet to see greater detail. For example, which colony or outpost your visitors came from similar to the city drill down available for Earth today.
Google Analytics Blog: Interplanetary Reporting Comes To Google Analytics...: